Business –Journalist-turned-media Chief Executive Officer CEO Alex Chamwada continues to make strides into the lucrative production and consultancy industry.
Unlike regular on-screen Tv journalists, Chamwada has managed to cut his own niche in the media industry by founding a fully-fledged company that is now making him millions in monthly revenues.
After departing from Royal Media Services RMS-owned Citizen Tv, Chamwada launched Charms Media, and struggled through to make ends meet at first before the venture started giving him some financial hopes.
He runs Daring Abroad show that concentrates on the lives of Kenyans who are residing overseas mostly in business.
To bring the lives of those living in the diaspora home, talented Chamwada together with his able team run the recordings on various local stations and has been full of bookings from one Tv station to another.
For example, in October, he inked a deal with Nation Media Group NMG bringing the show’s next season to NTV. This show, previously aired on KTN.
Furthermore, earlier in December, Chamwada signed a deal with Kikuyu language Tv station Kameme TV for Chams Media to bring a new show to the Mediamax channel.
The weekly show dubbed Kuigereka Ruraya will showcase Kenyans living and working abroad as well as those who lived abroad but are now back in Kenya to do business.
Apart from that, Chams Media also produces Tv ads and offers communication consultancy services as well. Among corporates that have landed Chamwada lucrative gigs include Safaricom, Co-op Bank and Kenya Airways. Several County Governments have also been working with him.
From that high-rate growth, Chams Media has been expanding its footprint across the country, opening up new offices in Kisumu and now Turkana County.
Chamwada began his journalism career in 1994 as a volunteer at state-owned Kenya Broadcasting Corporation KBC and since then he has never looked back.