Expert –In business, Communication is key and can break or make a business depending on how the process is handled.
Just like the heart is critical in all living things so is communication in business. Show me any failed business and I will show you a failed communicator.
Poor communicators do a disservice to businesses in terns retaining clients as well as bringing in more customers. At the heart of business profits lies the best communicators. Traditionally, marketing/sales department in any office will comprise individuals with polished communication skills. A good communicator must be able to be understood and must also be willing to receive feedback.
Anytime there is communication, the sender must understand that receivers will take action with whatever is said. They will also act after decoding the message. What this therefore means is encoding process must be done in a manner that allows the receiver to decode/dissect what is said. Decoding is simply interpreting. This should not lead to any breakdown.
In Business Communication, students are taught how to communicate well so that information can reach the receiver clearly for an appropriate action. By definition, communication is a process of understanding and sharing meaning.
Potential employers the world over, will always have to look at personal qualities or skills a job seeker has before hiring one. Top on this list include strong work ethics, a person who has an initiative, a person who embraces teamwork, and anyone with high caliber analytical skills.
